10 Best Digital Marketing Podcasts & Episodes You Should be Listening To

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Struggling to master the art of marketing? Wishing to intensify your current efforts in your campaigns? Cracking the code of an effective marketing strategy doesn’t have to be so complicated.

Marketing podcasts make it so much easier for you to improve your traffic and create content that converts. So whether you’re an aspiring digital marketer or a business owner hoping to leverage a proven marketing strategy to reach new customers– digital marketing podcasts are there to guide you in the right direction.

I’ve curated a list of the top marketing podcasts that will help you learn the ins and outs of digital marketing, trends, and expert-backed proven strategies.

Let’s dive right into the good stuff!

10 Best Digital Marketing Podcasts to Listen to Now

Let's get started.

If you want to increase your understanding of digital marketing through every day, bite-sized content– the Marketing School podcast is a great start. Marketing veterans Neil Patel and Eric Siu collaborate to share their various digital marketing expertise with nearly 1500 episodes as of writing.

The best part? Each episode is only a few minutes long (ranging in length from 5 to 35 minutes) and you can fit them in your daily breaks in between tasks or your daily commute to work. The duo covers everything you’d want to know about digital marketing: copywriting, affiliate marketing, analytics, conversion optimization, paid search, and much more.

The only downside to consider is that this podcast may not be everyone’s cup of tea because of its overtly commercial and American tone. Regardless, the rich material in each podcast episode is considerably one of the best available there is today.

Great episodes to check out:

The Marketing Scoop Podcast by the SEMrush Team aims to motivate and excite marketers around the globe with real-world expertise, insights, and case-based stories. This covers everything from content creation and the best SEO tools to AI and chatbots!

It is hosted by Laura Morelli from the SEMrush team, with weekly episodes that examine real-world examples of digital marketing tactics used by various businesses and brands. Then, she evaluates the strategy’s effectiveness.

Listen to this digital marketing podcast if you want to keep up with the most important industry news and trends and improve your marketing skills. You’ll discover various tools, tactics, tips, news, and techniques, all supported by actual case studies and industry expertise.

The duration of each episode varies based on the subject matter and the good news is that it is available across a number of platforms. (Final episode was released on Aug. 12, 2020).

Great episodes to check out:

On the Niche Pursuits Podcast, Spencer Haws of NichePursuits.com discusses business strategies that actually work. If you’re looking to create effective websites for certain markets and boost your traffic with SEO, you’re missing out if you’re not listening to the episodes yet!

Additionally, there are also interviews with leading internet entrepreneurs who share their knowledge on a variety of topics. I’m talking about real people with the same marketing elephant you’re dealing with.

This includes authority sites, website flipping, Google Adsense, outsourcing, automation tools, link building, real business development, software development, developing iPhone apps, and more!

Great episodes to check out:

4. CareerHQ by Superpath

Another fantastic podcast recommendation for content marketers is CareerHQ by Superpath. Think of it as a Slack group for content marketers presenting a gold mine of valuable information.

They conduct career-related interviews with leading content marketers, SEOs, and content producers. Straight out! Personally, I consider Jimmy Daly, the CEO of Superpath, an excellent interviewer in addition to being a fantastic content marketer.

Whatever level of marketing profession you're in or which marketing industry you’re a part of, I highly suggest listening to the interviews.

Great episodes to check out:

If I recall correctly, the DigitalMarketer has been around for quite a while now. The material serves as an excellent resource for digital marketers, especially those just starting out.

Aside from their informative podcasts, the DigitalMarketer also offers templates, checklists, content, and courses to help you brush up your skills on paid ads, SEO, email marketing, and the like.

Each episode has a primarily interview-style format that covers a wide range of subjects in the marketing industry. Trust me. You’ll know the guys are experts at what they do (content marketing) just by the way they discuss each topic.

Great episodes to check out:

From April 2017 to Aug 2021, The Business of Digital’s weekly podcast explored a different aspect of digital marketing. Some weeks, the topic was SEO, local SEO, PPC, Amazon, podcasting, or something else.

Hosted by Dave Rohrer and Mat Siltala, each episode covered various topics – making it beneficial to someone new to the digital marketing world or a business owner who needs to grasp the marketing fundamentals but lacks the time to be an expert. They routinely invite professionals from different marketing industries to share their expertise, tips, and helpful advice.

As of August 2021, they’ve announced they’re taking a break with the possibility of returning sometime in the future.

Great episodes to check out:

This next podcast recommendation is perfect for those seeking fresh business and marketing insights every week. You can always count on the Harvard Business Review podcast to provide you with business and management food for thought.

Curt Nickisch and Alison Beard from the Harvard editorial team sit down with thought leaders to hear their perspectives. Although it’s not digital marketing-centric like the rest of the ones on this list, marketers can still get fresh ideas for professional development in just under 30 minutes per week. (Personal Fave: To Get Ahead, You Need Both Ambition and Humility)

Great episodes to check out:

Let’s go back to digital marketing-centric podcasts, with the next one being The Content Strategy Podcast. It is literally described as a “podcast for people who care about content,” so if you’re looking to spice up your regular write-ups, this one is for you!

You may learn more about a variety of topics while also discovering how these experts go about developing and promoting their content. This podcast interviews various specialists in the industry of content marketing, so you’ll always learn a thing or two.

Additionally, episodes on UX, CX, accessibility, content systems, tactics, deliberate language use, collaboration, and leadership are also available.

Great episodes to check out:

If you’re looking for a brief yet jam-packed digital marketing rundown as you enjoy your morning coffee, Today In Digital Marketing’s 10-minute marketing podcast is the answer.

Host Tod Maffin (from engageQ digital) provides a 10-minute rundown on everything that’s happening in the digital marketing industry. I’d recommend giving it a try if you want to learn about the latest changes, news, and updates on Facebook, Google, LinkedIn, and the like.

Great episodes to check out:

If you’re looking to crack the code of “email marketing,” a good starting point would be to listen to an email communication strategist.

Ashley DeLuca shares practical strategies to help you leverage your email marketing efforts to form relationships with your audience, maximize responses, and increase overall retention.

Great episodes to check out:

Final Thoughts

Bottom line, I've found out that the best digital marketing podcasts are the ones that cut to the chase and provide informative, helpful advice you can immediately put to use.

Aspiring marketers and business owners now have easy access to some really great resources. You can gain knowledge from various industry experts, whether through shorter, more actionable podcasts (no more than 10–30 minutes) or longer, more in-depth interviews with key figures. Now, all that's left for you is to start listening to these top picks and get to learning!

About the Author

I have been in the 'online business' space since 2009 when I started an eCommerce business selling motorcycle parts (sold in 2012). Since then I have owned and operated several successful online business (and had a fair share of failures), along with owning offline home services businesses. Currently my focus is online businesses that are profitable with paid traffic. As a 'self employed individual' I do not use Linkedin, but you can connect with my on my personal instagram and youtube which largely revolve around my mountain biking passion!